Google analyics direct url
Google analyics direct url software#
Click on a link from an installed software program.Click on an untagged link from a document (e.g.Click on an email link that is not correctly tagged with utm parameters.Here is a list of 10 types that are rather common: There are dozens of examples of direct traffic. We will dive into the more advanced stuff now that you are familiar with the basics.
:-)Īnyway, you can see that when medium is undefined (not set) and the source is (direct) that this traffic wil also flow into the Direct channel bucket. Never saw it before, but they actually made a mistake here – it should say Source exactly matches (direct ) instead of direct. There is a great support document from Google that describes all the default channel definitions (bookmark it or print it out for future references). In that case, Google Analytics will also attribute those sessions to direct traffic. There is one caveat here and that is when the medium is undefined or (not set). In Google Analytics (direct) / (none) technically refers to direct traffic. Take a look at your Google Analytics reports and you will find something like this: I prefer using the channel dimension as I mentioned in previous posts on the Default Channel Grouping and channel definitions. The two main ways to analyze traffic sources consist of: Now, let’s look into how Google Analytics defines direct traffic. That’s why I don’t see it as a real channel in Google Analytics. We could also say that direct traffic is unknown traffic. “Direct traffic consists of sessions that don’t have any referral information in the web browser of the user accessing the site.”
However, it doesn’t have to be this way and there are a lot of other things that determine whether a session is measured as direct traffic or not. It’s true that a session might be grouped under direct traffic in this case. “Paul, how would you define Direct Traffic? And people usually say, I believe it is traffic from visitors directly accessing my website.” This is not one of the easiest topics, so sit back and relax! Direct Traffic Definition Direct Traffic and Multi-Channel Reports.
Google analyics direct url how to#
In this article you will learn how to better interpret the direct traffic “channel” in Google Analytics. This could be the case, but there are a ton of other things that are in scope when we talk about direct traffic. “Our direct traffic accounts for around 30% of all sessions, it seems that a lot of people bookmark our site or directly access it, they really know our brand!” I thought a high percentage of direct traffic was super awesome… this was when I started out in the Digital Analytics field. I believe over 90% of the GA users out there don’t know the real truth behind it. Direct traffic, one of the greatest myths in Google Analytics.